Seven unique European cities for every traveller’s passion

Europe is bursting with destinations famous for art, architecture, food, and more, but it’s in the less-trodden paths that the continent’s true gems lie. Each destination listed here is our favourite lesser-known place for a specific interest, from art to nightlife. Here are seven European cities with a special allure for every type of traveller.

Art: Basel, Switzerland

Basel’s art scene is sophisticated, eclectic, and world-renowned. The city’s mix of modern and classical art spaces makes it Europe’s top pick for art lovers.

Kunstmuseum Basel (Credit: Karlheniz Klingbeil)

  • Kunstmuseum Basel – A world-class collection with pieces by Holbein, Picasso, and Klee.

  • Fondation Beyeler – This modern art museum by Renzo Piano combines nature with masterpieces by Monet, Rothko, and Giacometti.

  • Tinguely Museum – Explore whimsical kinetic sculptures by Jean Tinguely along the Rhine.

  • Street Art in Dreispitz – Basel’s industrial districts feature vibrant murals and graffiti; a self-guided tour reveals the city’s edgier side.

  • Basel Paper Mill Museum – Learn traditional techniques in paper-making, printing, and bookbinding.

  • Kaserne Basel – A dynamic arts centre for live music, dance, and experimental performances.

Architecture: Bruges, Belgium

Stepping into Bruges is like entering a storybook. Its Gothic and medieval buildings are impressively preserved, making Bruges a treasure trove of architecture.

The Belfy and surrounding market square (Credit: Wolfgang Staudt)

  • The Belfry – Climb 366 steps for panoramic views of Bruges.

  • Basilica of the Holy Blood – A mix of Romanesque and Gothic styles, with intricate stained glass.

  • St. John’s Hospital – A historic hospital-turned-museum with artwork by Hans Memling.

  • Market Square – Iconic gabled houses showcase Flemish architecture at its best.

  • The Church of Our Lady – Home to Michelangelo’s “Madonna and Child” and boasting one of the tallest brick towers in the world.

  • Bruges Canals and Bridges – Take a boat tour to admire medieval facades and arched bridges from the water.

Food: San Sebastián, Spain

San Sebastián is a culinary haven. With pintxos and Michelin-starred restaurants, it’s a must for anyone with a passion for food.

Pintxos in San Sebastian (Credit: Kasi Metcalfe)

  • Pintxo Bars – A “pintxo crawl” in the Old Town offers a dynamic way to sample Basque flavours.

  • Michelin-Starred Restaurants – Renowned spots like Arzak and Mugaritz redefine Basque dining.

  • Mercado de la Bretxa – Explore the best local produce, fresh seafood, and meats.

  • Basque Cider Houses – Traditional cider poured from wooden barrels, with hearty Basque dishes.

  • Basque Culinary Centre – This culinary school elevates San Sebastián’s food culture, inspiring chefs from around the world.

History: Kraków, Poland

Kraków’s blend of medieval and Jewish history creates a powerful, historic atmosphere that captivates visitors.

Krakow’s main square at dusk (Credit: Jorge Láscar)

  • Old Town and Rynek Główny – A beautifully preserved medieval square with Gothic and Renaissance buildings.

  • Wawel Castle and Cathedral – Poland’s former royal seat and a masterpiece of mixed architectural styles.

  • Kazimierz – Explore Kraków’s historic Jewish quarter and Schindler’s Factory for WWII history.

  • Jagiellonian University – One of Europe’s oldest universities, with a museum housing Copernican artefacts.

  • Legends and Folklore – Kraków’s traditions are alive, from Wawel’s dragon legend to the trumpet call from St. Mary’s Basilica.

Nature: Rila Lakes, Bulgaria

The Seven Rila Lakes provide a stunning natural escape. These high-altitude lakes offer a peaceful experience of Bulgaria’s mountain beauty.

Four out of the seven Rila lakes (Credit: Klearchos Kapoutsis)

  • The Seven Rila Lakes – Glacial lakes at high altitudes, each with unique shapes and colours.

  • Panoramic Hiking Trails – Various routes offer views of the lakes and mountains, suitable for different fitness levels.

  • Folklore and Mysticism – Each lake has a legend attached, adding a spiritual quality to the landscape.

  • Chairlift Access – An accessible chairlift makes the lakes reachable for all ages and abilities.

  • Rila Monastery – Nearby, this UNESCO site pairs natural beauty with Bulgarian cultural heritage.

Shopping: Porto, Portugal

Porto’s shopping experience blends tradition with modern flair, making it perfect for finding unique Portuguese items.

Mercado do Bolhão (Credit: Jorge Franganillo)

  • A Vida Portuguesa – Traditional Portuguese crafts like ceramics, soaps, and textiles.

  • Mercado do Bolhão – Browse for local produce and Portuguese delicacies.

  • Boutiques on Rua Miguel Bombarda – Shops featuring Portuguese designers and artists.

  • Port Wine Cellars in Vila Nova de Gaia – Discover the city’s famed port wine, with tastings and exclusive vintages.

  • Livraria Lello – One of the world’s most beautiful bookstores, a must for book lovers.

Nightlife: Bergen, Norway

Bergen’s nightlife is as warm and inviting as the city’s Nordic charm, with unique spots for live music and craft beers.

Bergen at night (Credit: Sergey Ashmarin, CC BY-SA 3.0)

  • Apollon Platebar – Sip local beers in a cozy, vinyl-filled bar.

  • Hulen – A club in an old bomb shelter hosting diverse live acts.

  • USF Verftet – A cultural hub in a former factory with concerts, art events, and nightlife.

  • Pingvinen – A spot for craft beer and Norwegian comfort food in a relaxed setting.

  • Bergenfest and Nattjazz – Summer festivals where the city’s streets come alive with music.

Why Europe’s hidden gems matter

Europe is rich with hidden gems that go beyond the obvious. Each city offers an intimate experience of its unique character, whether through food, history, or art. Discovering lesser-known spots not only adds depth to travel but also reveals the vibrant local cultures that keep these cities alive. Exploring Europe off the beaten track is where the real magic happens — so take a chance on the unexpected and experience the continent’s most authentic sides.

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